Barbeque Nation was founded in 2006 in India and has become one of the most popular casual dining chains in the country. Known for its live-grill-on-the-table concept, unlimited buffet, and vibrant dining experience, the brand attracts families, office groups, students and food lovers across all major cities. This article explains the complete franchise cost, investment structure, space requirements, profit potential and whether a Barbeque Nation franchise suits your business goals.
About the Barbeque Nation Brand

Barbeque Nation offers a wide buffet spread that includes veg and non-veg grills, main courses, desserts, live counters and seasonal speciality menus. The brand’s strong identity, repeat customer base, and weekend rush make it a high-demand restaurant model. For franchise owners, this offers strong footfall and stable revenue potential throughout the year.
Is Barbeque Nation a Franchise or Company-Owned Model?
Barbeque Nation operates through a franchise-owned, franchise-operated model in select locations. Investors set up and run the restaurant according to brand standards, while the company provides menu guidelines, operational training, supply-chain support and marketing assistance.
Total Barbeque Nation Franchise Cost in India
The investment depends on outlet size and city. On average:
- Standard Outlet (4,000–5,000 sq ft): ₹1–2 crore
- Premium or Large Outlet: ₹2–3.5 crore
Most franchise owners fall in the ₹1–2 crore range.
Barbeque Nation Franchise Cost Breakdown
- Franchise Fee: ₹20–25 lakh
- Interior Setup & Restaurant Design: ₹20–45 lakh
- Kitchen Equipment & Grill Systems: ₹20–40 lakh
- Ventilation, Exhaust & Safety Systems: ₹10–20 lakh
- Initial Food Inventory & Supplies: ₹8–12 lakh
- Staff Hiring & Training: ₹5–10 lakh
- Working Capital Reserve: ₹10–15 lakh
- Rental Deposit: Depends on city and property
A typical setup usually crosses ₹1 crore for a full-sized outlet.
Space & Location Requirement
- Minimum Space Required: 4,000–5,000 sq ft
- Ideal Locations: malls, commercial hubs, high-street areas, family dining zones, and locations with heavy weekend traffic
Barbeque Nation depends heavily on footfall, easy access and strong visibility.
Barbeque Nation Profit Margin & ROI
A well-managed outlet generally earns:
- Monthly Revenue: ₹20–50 lakh depending on location and seating capacity
- Net Profit Margin: 15%–30%
- Net Monthly Profit: ₹3–10 lakh
The return on investment typically takes 18–36 months.
Royalty & Ongoing Charges
Barbeque Nation usually charges:
- A one-time franchise fee
- A royalty percentage on monthly sales
The franchise owner handles raw material purchases, staff salaries, rent, electricity, maintenance and marketing.
Support Provided by Barbeque Nation
The company provides:
- Restaurant layout and grill-table setup guidance
- Kitchen equipment planning and vendor support
- Staff training in food preparation, hygiene and service
- Supply-chain support for raw materials
- Branding, marketing and menu guidelines
- Assistance during pre-launch and post-launch operations
This support ensures that even first-time restaurant owners can manage operations smoothly.
Who Should Invest in a Barbeque Nation Franchise?
This franchise is ideal for:
- Investors with ₹1–2 crore capital
- Entrepreneurs interested in the restaurant and dining sector
- People ready to manage staff, food quality and customer service daily
- Investors looking for a strong brand with high weekend footfall
Not suitable for those looking for a small or passive investment.
Risks & Challenges
- High investment and high fixed costs
- Dependence on continuous footfall
- Seasonal fluctuations and competition
- High manpower and kitchen operational requirements
- Strict hygiene and consistency standards
Strong management and cost control reduce most risks.
How to Apply for a Barbeque Nation Franchise
- Submit franchise enquiry to the brand
- Share property and investment details
- Undergo site evaluation and approval
- Sign franchise agreement
- Complete interior and kitchen setup
- Hire and train staff
- Launch the restaurant with the company’s support
Conclusion
Barbeque Nation is one of India’s strongest casual dining brands and offers a high-demand business opportunity. With an investment of ₹1–2 crore and the right location, franchise owners can build a profitable dining business with strong brand recognition. Success depends on maintaining food quality, service efficiency and cost management. For hands-on investors, Barbeque Nation can be a rewarding long-term venture.
Santosh Kumar, the author behind IndiasStuffs.com, is passionate about sharing valuable insights on a variety of topics, including lifestyle, technology, and Indian culture.
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