Rolls King was founded in 2004 and quickly became popular as a quick-service brand specialising in stuffed and gourmet rolls, wraps, snacks and fusion fast food. Known for its speedy service, consistent quality and affordable pricing, Rolls King built a strong following in urban centres, colleges, workplace hubs and neighbourhood markets. With India’s quick-service restaurant (QSR) sector booming, many entrepreneurs explore opening a Rolls King franchise. This article explains the franchise model, investment cost, cost structure, space requirements, profitability and how to operate a Rolls King outlet in India.
About the Rolls King Brand
Rolls King focuses on a variety of rolls — from classic egg, chicken, paneer and mixed vegetable versions to unique fusion fillings, sauces and snack combos. The menu often includes beverages, fries, wraps and value meals that appeal to youth, families and office crowds. The brand emphasises consistency in taste, quick service, hygiene and streamlined operations. Franchise partners must uphold standard recipes, service standards and cleanliness to ensure a uniform customer experience.
Is Rolls King a Franchise or Company-Owned Model in India?
Rolls King operates through a franchise/partner model that allows entrepreneurs to open branded outlets in approved locations.
Common franchise formats include:
- Standard QSR Outlet – dine-in + takeaway + delivery
- Express / Compact Counter – smaller setup with limited seating
- Mall / Food Court Outlet – kiosk or counter in high-footfall zones
Franchise partners run outlets under the Rolls King brand, following menu protocols and service standards.
Total Rolls King Franchise Investment Cost in India
Investment depends on store size, city and location. Typical ranges include:
- Express / Compact Counter: ₹12 lakh – ₹20 lakh
- Standard QSR Outlet: ₹20 lakh – ₹40 lakh
- Mall / Food Court Format: ₹25 lakh – ₹45 lakh
Most franchise partners enter within the ₹20 lakh – ₹40 lakh range for a standard outlet in a busy urban or commercial area.
Rolls King Franchise Cost Breakdown
- Franchise / Onboarding Fee: ₹3 lakh – ₹6 lakh (one-time)
- Store Interiors & Fit-Out: ₹5 lakh – ₹12 lakh
- Kitchen & Cooking Equipment: ₹4 lakh – ₹8 lakh
- Display Counters & Seating: ₹2 lakh – ₹4 lakh
- Initial Raw Materials & Inventory: ₹2 lakh – ₹4 lakh
- POS & Billing System: ₹50,000 – ₹1 lakh
- Signage & Branding: ₹1 lakh – ₹2 lakh
- Staff Training & Onboarding: ₹50,000 – ₹1 lakh
- Working Capital: ₹2 lakh – ₹5 lakh
- Rental Deposit: varies by city and location
Interior setup and kitchen equipment make up most of the initial investment since consistent food quality and customer experience are central.
Space & Location Requirement
- Express / Compact Counter: 120 – 300 sq ft
- Standard QSR Outlet: 300 – 700 sq ft
- Mall / Food Court Outlet: 250 – 500 sq ft
Ideal locations include high streets, neighbourhood markets, near colleges, office zones and transit hubs. High footfall and visibility significantly boost sales.
Profit Margin & ROI for Rolls King Franchise
Quick-service food outlets benefit from frequent purchases and delivery growth.
- Net Profit Margin: 15% – 25% depending on menu mix
- Monthly Revenue Potential: ₹3 lakh – ₹10 lakh+ depending on location
- ROI Timeline: 18 – 30 months once operations stabilise
Combo meals, beverages and peak lunch/dinner crowd traffic help lift revenue quickly.
Royalty & Ongoing Charges
Franchise partners are responsible for ongoing costs like:
- Royalty / Brand Fee: monthly percentage of gross sales
- Rent and utilities
- Staff wages
- Inventory replenishment
- Local marketing and promotions
Brand standards and periodic quality audits help ensure consistency across outlets.
Support Provided by Rolls King
- Assistance with outlet layout and design
- Standardised recipes and food preparation training
- Staff onboarding and service training
- POS and billing system support
- Branding and launch marketing materials
This structured support helps new partners start operations smoothly.
Who Should Invest in a Rolls King Franchise?
- Entrepreneurs with ₹12 lakh – ₹45 lakh investment capacity
- People passionate about quick-service food and hospitality
- Investors targeting urban and high-footfall zones
- First-time business owners seeking a structured system
This format suits partners focused on everyday snack demand, convenience food and repeat customers.
Risks & Challenges
- Competition from local eateries and QSR chains
- Staff training and retention challenges
- Dependence on delivery and footfall patterns
- Rising rental costs in premium locations
Despite these challenges, Indian street food and quick casual concepts remain popular with strong daily footfall.
How to Apply for a Rolls King Franchise
- Prepare your business and financial profile
- Identify a suitable location with visibility and foot traffic
- Contact the brand’s franchise development team with your proposal
- The brand evaluates location and partner capability
- On approval, sign the franchise agreement
- Set up interiors, equipment and staffing
- Train staff under brand standards
- Launch the outlet with local promotions
Once operational, your outlet serves dine-in, takeaway and delivery customers.
Conclusion
Rolls King franchise offers an accessible entry into India’s quick-service and snack food market. With investment typically ranging from ₹12 lakh to ₹45 lakh depending on outlet type and location, franchise partners can benefit from strong demand for quick meals, structured support and repeat customer visits. For entrepreneurs focused on everyday food needs and growing delivery trends, Rolls King presents a promising long-term business opportunity.
Santosh Kumar, the author behind IndiasStuffs.com, is passionate about sharing valuable insights on a variety of topics, including lifestyle, technology, and Indian culture.
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